Natália Freitas

Hello!

I’m a communications professional and journalist, with a degree from Faculdade Cásper Líbero and a postgraduate degree in Digital Marketing from PUCRS. Over the past 10 years, I’ve built a broad background in communications and marketing, gaining a 360° perspective through experience in content strategy, branding, campaigns, social media, events, public relations, and crisis communications. I specialize in content planning and production across multiple formats and platforms — both online and offline — creating compelling storytelling that delivers key messages effectively and drives real results. I also have extensive experience in podcast production.

Take a look at my work

Escoteiros do Brasil - Região de São Paulo •

EN: Video: “Create Your Garden” Web Series

EN: Production of the six-episode “Create Your Garden” web series, developed as part of the 1000 Gardens project carried out by Escoteiros do Brasil – São Paulo Chapter and funded through a grant by Cargill Foundation. At the time, I was responsible for the project’s communications. For the web series, I co-developed the episode themes, reviewed scripts, and managed the filming and production budget.
Medium •

EN: Blog: JamCam is the third major Scout event held in Foz do Iguaçu.

EN: The JamCam (16th Interamerican Scout Jamboree and 3rd Interamerican Scout Camporee) is about to begin! Around 8,000 participants from 21 countries will gather from January 4 to 10. The mascots Tuko (a toucan), Guany (an iguana), and Amber (a fox) — representing South, Central, and North America, respectively — are already welcoming the International Service Team (IST) in Foz do Iguaçu. The city is famous for its location near the borders of Paraguay and Argentina.
Escoteiros do Brasil - Região de São Paulo •

EN: Print: Annual Reports of Escoteiros do Brasil – São Paulo Chapter

EN: I was responsible for the annual reports of Escoteiros do Brasil – São Paulo Chapter from 2016 to 2019. Over those four years, I coordinated the editorial production of the publications, working closely with different departments to gather information, writing and editing content, curating images, and managing the relationship with both the designer and the printing company.
Escoteiros do Brasil - Região de São Paulo •

EN: Print: Scout Flavor — Healthy Recipe Book

EN: A healthy recipe book featuring recipes submitted by Scout children from the state of São Paulo. The publication was one of the deliverables of the 1000 Gardens project, carried out by Escoteiros do Brasil – São Paulo Chapter and funded through a grant by Cargill Foundation.

At the time, I was responsible for the project’s communications. For the recipe book, I managed the project timeline, printing budget, and communication with designers and other vendors, as well as writing and editing content and co-creating the publication’s visual and editorial concept.
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EN: Contact me // PT: Fale comigo natcmfreitas@gmail.com